All credits go to u/A_Certain_Person for the build.
Images from Samurai Gamers
I used to play Garen a lot in League so when I shifted to AoV, I was stuck for a long time with Arthur due to the similarity of their kit. I spammed Arthur until I got Maloch (free at SEA). After trying out Arthur’s regular bruiser builds and playing jungle double burn, I tried AP builds on him, even buying out Sap and Consume arcana to get early magic lifesteal for his skill 2 until I realized I just wasted gold to make a worse version of Arum. That was the last time I tried experimenting with him. I then stumbled upon u/A_Certain_Person’s reddit post about Arthur Burninator build. That rekindled (pun not intended) my obsession with Arthur experimentation.
THE WHITEBOARD
The core is pretty simple, as u/A_Certain_Person said, just replace the Frost Cape in a Double Burn build with Berith’s Agony. The other items (Mail of Pain, Medallion, Gaia’s) are situational, depending on the enemy team comp. Hyoga’s Edge is also a good option for resistances and chase potential.
Other AP items?
Soaring Aura is pretty decent to help other magic damage dealers in the team. Frosty’s Revenge might look good on paper for permaslow but with 0.4 AP scaling, it’s just a costly HP item. Hyoga’s provide the same permaslow at a cheaper price. If it was old Frosty’s I won’t hesitate building it. I once tried Rhea’s Blessing in an AP build but you have to dedicate a whole lot of AP into it. It still won’t turn Arthur into a better Arum. Generally, AP items are meh unless they have good utility due to poor AP scaling with skill 2.
Arcana
For arcanas, I opted for Xeniel’s customized page – Indomitable, Benevolence, Flurry. Yes. Flurry. You can go with the traditional Warrior page and stick with Skewer but with the amount of burn that we’re running, I believe magic pierce is a logical choice.
Flurry synergizes with a lot of stuff going on with the build so I feel it’s too good to pass up. With this, you can just rush Heart of Incubus before proceeding with Leviathan for faster clears.
Pros and cons:
PROS:
- a rather fun build
- high potential damage output
- AoE damage good in chaotic teamfights (which is normal in pub games)
CONS:
- needs CC from teammates to be able to maximize damage output (hard to force a reliable disable item on build)
- if team comp deals mostly magic damage (i.e. mage mid, mage jungle, mage support), team can be countered by mdef stacking
- can be a flamebait (pun again not intended) from teammates
CONCLUSION
On testing, it doesn’t stray from Arthur’s usual playstyle of mostly splitting; getting attention; and popping in and out of fights while managing his cooldowns, zoning opponents if possible. His classic warrior build can dive backlines and finish squishies. This build can do both zoning and diving but transfers his burst damage to sustained damage which is good for zoning targets out. One takeaway from this build though is since it’s more sustained than burst, Arthur’s kitability even becomes more prominent with this build as you need to stay in fights.
All I can say is this is a fun way to build Arthur. Personally, I like the build and I would like to thank u/A_Certain_Person again for it. I’ll be updating this guide from time to time once I do further testing.
Observe. Formulate. Adapt.
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The Omniscientist 
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